Articles
Ideas on AI, brand building and marketing. Articles without an English translation open in Chinese.
22 articles
What Is an FDE?
Starting with Palantir's on-site engineering model, understand how FDE turns real business problems into sustainable AI systems.
Organizations in the AI Era Should Follow a GitHub Model
The key to an AI Native organization is not sharing every AI conversation, but making effective changes branchable, reviewable, mergeable and reversible.
AI Can Organize Your Content, but It Cannot Choose Your Long-Term Story
AI can organize and explore content, but people still need to define the judgment, boundaries and direction behind a long-term narrative.
What Is Vibe Marketing?
From the long-standing idea of atmosphere in marketing to using AI to turn brand judgment into an executable marketing system.
AI's Core Concepts in Plain Language
Explain LLMs, Agents, Prompts, Context and Harnesses as a working relationship people can understand.
Use SMART Goals to Tell AI What You Need
Turn the SMART framework from marketing management into a practical way to define and review tasks with AI.
In the AI Era, You Need a Personal Website
Build a personal brand home that you define and an Agent can maintain over time.
China Has No Concept of Brand
A personal analysis of brands as long-term systems of promises and how AI Agents may make those systems readable, executable and verifiable.
From LLM to Agent Harness: Understanding Agents' Past, Present and Future (Part Two)
From post-training, SFT and RLHF to chatbots, Prompt Engineering, Context Engineering and ReAct: how an LLM becomes an Agent that can act.
From LLM to Agent Harness: Understanding Agents' Past, Present and Future (Part One)
Start with Tokens, Prompts, Context, Scaling Law and Emergence to understand the LLM ‘brain’ itself.
The Most Important Capability in the AI Era: Engineering Industry Experience
From chatbot to Vibe Coding and conversation to engineering: a real account of mistakes and four stages of development.
Thinking About Agent Systems Through the Construction of Mathematics
It took me a long time to move from execution to thinking, and longer still to understand where thinking should begin.
How to Become AI Native: From ‘AI Speechlessness’ to a Native Speaker
A simple but harsh test: if all your AI tools suddenly went offline today, would your productivity fall off a cliff?
Growing Wild: How I Rebuilt My Agent Architecture Through Vibe Coding
Without starting from official definitions, I kept asking what felt best to use—and became an architect, redefining Agents, Skills and Workflows for myself.
In the AI Era, Start Defining Your Own Life Game
From the super-intelligent tricycle to the Samelone Game: building a life-game system for a one-person company, with AI as a team of NPCs.
A One-Person Company in the AI Era: Building a ‘Super-Intelligent Tricycle’ with AI
From building a content team in 20 minutes to rethinking the one-person company—and the traditional corporate strategy-house mindset.
I Built a Content Team in an AI IDE in 20 Minutes
From Vibe Coding to Content Coding: exploring a new way to create content when the problem is too many ideas, not too few.
How My Use of AI Evolved Through Four Levels
From Prompt Engineering to Vibe Coding: four stages in a marketer's use of AI.
Build an Industry Trend Analysis Assistant with Feishu Bitable, Kimi and Knowledge Q&A
Keep industry PDF reports in Feishu Bitable, use Kimi to extract structured content, then retrieve insights through Knowledge Q&A.
What Does Using AI in Marketing Strategy Look Like?
A Douyin competitor creator-marketing analysis shows how AI can support marketing work from planning and execution through archiving.
A Few Thoughts on Brands and IP
Brands and intellectual properties can both carry an idea people connect with, even as they follow different commercial paths.
Principles of Hierarchical Clustering
The principles of hierarchical clustering, ways to calculate distance, and how to read a dendrogram.