Search opportunities
Connect customer questions to your products and services.
Search & AI Visibility
Help customers find the right facts about you—in search and AI answers.
Start with real customer questions, verified brand facts and your website. Improve pages and content for traditional search while diagnosing how AI answers describe and cite your brand.
Can customers find a clear answer about you?
Your website does not yet answer customers’ specialist questions clearly
You want ongoing organic-search work and a view of AI brand descriptions
You need to separate actionable page changes from AI answer issues that need diagnosis first
Build the shared foundation first
Brand fact verification
Establish a trusted factual baseline across your website and public sources.
One trusted content foundation, two discovery paths
SEO · Ongoing improvement
Answer search questions better on your website
Improve specialist content and website fundamentals over agreed cycles, based on target-market intent and priority pages.
- Map search topics and page gaps
- Review structure, crawling and indexing basics
- Update expert content and log changes
- Deliverable
- Page and content improvements, work records and search performance reviews
- Scope
- Pages, volume, access and cadence are agreed in advance.
GEO · Diagnosis
See how AI describes your brand
Sample agreed platforms and customer questions, retaining answers and citations to check against verified brand facts.
- Design question sets and sampling conditions
- Record answers, mentions and cited sources
- Verify facts and prioritize information gaps
- Deliverable
- Traceable diagnostic records, recommendations and an optional retest plan
- Scope
- Implementation, retesting and monitoring are scoped separately.
How progress is reviewed
SEO · Search performance
Search impressions and clicks
Observe query impressions, clicks and position changes in the agreed market, language and search engine.
Priority page performance
Review indexing, search visits and performance after updates to the agreed pages.
GEO · Answer samples
Brand information accuracy
Check confirmed brand facts and record specific accurate, missing, outdated or incorrect statements in AI answers.
Mentions, recommendations and citations
Record each separately within the fixed question set, keeping original answers and cited sources.
A project example
Ruikang Label: visibility for specialist searches
The B2B label supplier needed public product knowledge that answered selection questions about pre-printed and color thermal labels.
- What we did
- Organize selection questions, verify the public product explanations and record positions for the related queries.
- Recorded result
- A client-provided screenshot dated May 12, 2026 shows three specialist queries in position 1 and one in position 2.
Define the scope together
What you provide
- Website, product information and verified brand facts
- Customers, markets, languages and priority search questions
- Existing search data, website access and a business reviewer
- Relevant AI platforms, customer questions and comparator brands
What we agree on
- SEO work
- Agree on pages, content, technical checks, access, cadence and reporting.
- GEO diagnosis
- Agree on platforms, questions, markets, samples, source checks and delivery.
- Follow-up and fees
- Agree on ownership; scope content implementation, retesting and monitoring separately.
Questions before we start
Must we buy SEO and GEO together?
No. Both share a factual foundation, but you can choose ongoing SEO, GEO diagnosis or both. Work volumes and fees are agreed separately.
Will you change the website after GEO diagnosis?
Diagnosis covers answer records, source checks and recommendations. Page updates, public content changes, retesting and monitoring need separate implementation scope and approvals.
How is progress evidenced?
SEO logs page changes and observes agreed search data. GEO retains original answers, cited sources and sampling conditions. We present the evidence separately and explain access, model variability and attribution limits.
Can you guarantee ranking or AI recommendations?
No. Search and AI display depend on many factors. We deliver the agreed work, diagnostics, records and recommendations for review.
Start with your website and customer questions
Bring your website, priority products and target market. We can choose SEO improvement, GEO diagnosis or both.